Communications

Ircam Amplify

Valuing research through content marketing

Client

Ircam Amplify

Date

01/01/2022

Website

Live Link

Ircam Amplify embodies innovation in sound technology itself, leveraging research from top global experts across various industries. Whether it's enhancing musical experiences or revolutionizing sound applications in retail or in the food industry, Ircam Amplify purely illustrates the capacities of the AudioTech sector. Evidently, Resonance is grateful to have played a role in spotlighting the groundbreaking work led by Ircam Amplify's team and researchers.

Embracing Research with AudioTech Experts

Resonance has been working closely with Ircam Amplify’s researcher, and especially with Antoine Petroff, Director of immersive products. Our cofounder Mathilde went deep inside the AudioTech world and interviewed Antoine a few times to ensure our articles were accurate and aligned with the latest advancements.

From these collaborations emerged several informative articles authored by Mathilde & Antoine for Ircam Amplify:

Immersive Sound: How Will We Use It Five Years From Now?
A Field Guide to Immersive Sound: How to Find Your Way Through the Different Formats, Technologies and Sound Experiences
Now Hear This: There’s Nothing Futuristic About Immersive Sound and Sound Spatialization

Spotlighting Innovations and the Power of Sound

Ircam Amplify also was at the origin of the Forum on the Power of Sound in Industry, a special event showcasing sound innovations across diverse sectors. Resonance showcased the event’s panels and keynotes that were set up to give more context, highlighting partners of Ircam Amplify, and ensuring longevity.

As you can see from these few samples, many industries were represented, from Music to Health:

HD Music: Creating Better to Experience Better
Noise, Sound, and Transportation: An Evolving Relationship
Listening to our Bodies: Health, Technology and Sound

Content Management for Enhanced Visibility in AudioTech

Resonance authored numerous articles linking Ircam Amplify to various industries benefiting from sound technologies. Since the Tech company already has worked on many projects, content management was here to get these use cases out in the world!

From Virtual Singing to Deepfakes: How is Speech Used Today
Sound Choices for Mobility

🔉 Ircam Amplify

Ircam Amplify, a subsidiary of the renowned Paris-based audio research center, Ircam, develops innovative products to enhance our daily sound experiences. With a global approach to technology centered around audio, their team is able to answer needs from many industries from retail to transportation and beyond.

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